{"id":5031,"date":"2022-07-14T21:53:43","date_gmt":"2022-07-14T20:53:43","guid":{"rendered":"https:\/\/supplyframe.com\/?p=5031"},"modified":"2022-09-26T11:52:23","modified_gmt":"2022-09-26T10:52:23","slug":"supplyframe-announces-exclusive-partnership-with-breadboard-media","status":"publish","type":"post","link":"https:\/\/intelligence.supplyframe.com\/pt\/supplyframe-announces-exclusive-partnership-with-breadboard-media\/","title":{"rendered":"Supplyframe Announces Exclusive Partnership With Breadboard Media"},"content":{"rendered":"

Relationship Scales Content Marketing Effort to Further Strengthen Top-of-Funnel Engagement<\/em> August 10, 2021 09:00 AM Eastern Daylight Time<\/p>\n\n\n\n

PASADENA, Calif.–(BUSINESS WIRE<\/a>)–Robust technical content and effective content marketing continues to be one of the most important marketing capabilities in educating and influencing technology selection by engineers during new design cycles. In its latest effort to help semiconductor and electronic component companies engage with and influence engineers, Supplyframe<\/a> today announced an exclusive partnership with Breadboard Media, a recognized leader in video content production for the electronics value chain.<\/p>\n\n\n\n

\u201cSupplyframe\u2019s Media Solutions provide unmatched reach to engage with engineers across the globe, and the intelligence gained from its DSI Network is unlike anything in the industry\u201d <\/p><\/blockquote>\n\n\n\n

Breadboard\u2019s team of industry veterans, engineers, and creatives takes responsibility for its customers\u2019 technical content; determines how best to deliver their messages; and provides quality media solutions including animation, audio work, video, written content, and more. This complements Supplyframe\u2019s Design-to-Source Intelligence (DSI) Solutions, expands its ability to generate highly technical and engineer-specific original content for customers, and supports the digital marketing and content development strategies of the companies\u2019 joint customers.<\/p>\n\n\n\n

\u201cWith these combined offerings, no other digital media network or services company can match Supplyframe\u2019s DSI network\u2019s reach, scale, and content engagement,\u201d said Steve Flagg, founder and CEO of Supplyframe. \u201cWe can connect investments in video-based content and assets into a broader digital campaign strategy across the Supplyframe syndicated network.\u201d<\/p>\n\n\n\n

Content marketing and webinars are the most effective marketing method for generating pipeline, according to a quarter (25%) of engineering.com survey respondents. This category garnered the largest share in the survey. The 2021 Marketing to Engineers Survey<\/a> went on to note that: \u201cWhen taken together, video and blogging are two activities we believe create strong top-of-funnel attraction, and they make up 37% of the average marketer\u2019s content budget.\u201d<\/p>\n\n\n\n

Yet while engineering and procurement professionals typically make buying decisions by doing their own online research \u2013 reaching out to suppliers only after they have done comparison shopping and made their selections \u2013 recent Supplyframe research<\/a> indicates that fewer than a fourth (23%) of semiconductor and electronic component suppliers can identify and engage with newly active design cycles. This highlights that the global electronics industry is still in an early stage of digital customer engagement maturity, which limits suppliers\u2019 ability to insert themselves into decision-makers\u2019 journeys early in the funnel to influence buying decisions.<\/p>\n\n\n\n

\u201cSupplyframe\u2019s Media Solutions provide unmatched reach to engage with engineers across the globe, and the intelligence gained from its DSI Network is unlike anything in the industry,\u201d said Chris Anderson, technical director of Breadboard Media. \u201cPairing this with our technical content production capabilities allows us to deliver the right message to the right engineer at the right time \u2013 providing engineers with the information that they need to design next-generation products and helping our customers to tell their stories in the most effective way.\u201d<\/p>\n\n\n\n

About Breadboard Media<\/strong><\/p>\n\n\n\n

Breadboard Media<\/a> is the industry\u2019s leading producer of videos that deliver the technical content that engineers need in a quick and engaging format.<\/p>\n\n\n\n

About Supplyframe<\/strong><\/p>\n\n\n\n

Supplyframe\u2019s unmatched industry ecosystem, and pioneering Design-to-Source Intelligence (DSI) Solutions, are transforming how people and businesses design, source, market, and sell products across the global electronics value chain. Leveraging billions of continuous signals of design intent, demand, supply, and risk factors, Supplyframe\u2019s DSI Platform is the world\u2019s richest intelligence resource for the electronics industry. Over 10 million engineering and supply chain professionals worldwide engage with our SaaS solutions, search engines, and media properties to power rapid innovation and optimize in excess of $120 billion in annual direct materials spend. Supplyframe is headquartered in Pasadena, Calif., with offices in Austin, Belgrade, Grenoble, Oxford, San Francisco, Shanghai, and Shenzhen. To join the Supplyframe community, visit supplyframe.com<\/a> and follow us on Twitter<\/a>, Instagram<\/a>, and YouTube<\/a>.<\/p>\n\n\n\n

Contacts<\/h2>\n\n\n\n

Gabrielle Jasinski
gabrielle@bospar.com<\/a>
708-732-3913<\/p>","protected":false},"excerpt":{"rendered":"

Relationship Scales Content Marketing Effort to Further Strengthen Top-of-Funnel Engagement August 10, 2021 09:00 AM Eastern Daylight Time PASADENA, Calif.–(BUSINESS WIRE)–Robust technical content and effective content marketing continues to be one of the most important marketing capabilities in educating and influencing technology selection by engineers during new design cycles. In its latest effort to help […]<\/p>","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[103],"tags":[],"class_list":["post-5031","post","type-post","status-publish","format-standard","hentry","category-press-releases"],"blocksy_meta":{"styles_descriptor":{"styles":{"desktop":"","tablet":"","mobile":""},"google_fonts":[],"version":6}},"yoast_head":"\nSupplyframe Announces Exclusive Partnership With Breadboard Media - Supplyframe<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/intelligence.supplyframe.com\/pt\/supplyframe-announces-exclusive-partnership-with-breadboard-media\/\" \/>\n<meta property=\"og:locale\" content=\"pt_PT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Supplyframe Announces Exclusive Partnership With Breadboard Media\" \/>\n<meta property=\"og:description\" content=\"Relationship Scales Content Marketing Effort to Further Strengthen Top-of-Funnel Engagement August 10, 2021 09:00 AM Eastern Daylight Time PASADENA, Calif.–(BUSINESS WIRE)–Robust technical content and effective content marketing continues to be one of the most important marketing capabilities in educating and influencing technology selection by engineers during new design cycles. In its latest effort to help […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/intelligence.supplyframe.com\/pt\/supplyframe-announces-exclusive-partnership-with-breadboard-media\/\" \/>\n<meta property=\"og:site_name\" content=\"Supplyframe\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/Supplyframe\" \/>\n<meta property=\"article:published_time\" content=\"2022-07-14T20:53:43+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-09-26T10:52:23+00:00\" \/>\n<meta name=\"author\" content=\"Bradley Ramsey\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Supplyframe\" \/>\n<meta name=\"twitter:site\" content=\"@Supplyframe\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Bradley Ramsey\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tempo estimado de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/intelligence.supplyframe.com\/supplyframe-announces-exclusive-partnership-with-breadboard-media\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/intelligence.supplyframe.com\/supplyframe-announces-exclusive-partnership-with-breadboard-media\/\"},\"author\":{\"name\":\"Bradley Ramsey\",\"@id\":\"https:\/\/intelligence.supplyframe.com\/#\/schema\/person\/9cd6d101a383d3729cd45f2251afe6cf\"},\"headline\":\"Supplyframe Announces Exclusive Partnership With Breadboard Media\",\"datePublished\":\"2022-07-14T20:53:43+00:00\",\"dateModified\":\"2022-09-26T10:52:23+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/intelligence.supplyframe.com\/supplyframe-announces-exclusive-partnership-with-breadboard-media\/\"},\"wordCount\":648,\"publisher\":{\"@id\":\"https:\/\/intelligence.supplyframe.com\/#organization\"},\"articleSection\":[\"Press Releases\"],\"inLanguage\":\"pt-PT\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/intelligence.supplyframe.com\/supplyframe-announces-exclusive-partnership-with-breadboard-media\/\",\"url\":\"https:\/\/intelligence.supplyframe.com\/supplyframe-announces-exclusive-partnership-with-breadboard-media\/\",\"name\":\"Supplyframe Announces Exclusive Partnership With Breadboard Media - Supplyframe\",\"isPartOf\":{\"@id\":\"https:\/\/intelligence.supplyframe.com\/#website\"},\"datePublished\":\"2022-07-14T20:53:43+00:00\",\"dateModified\":\"2022-09-26T10:52:23+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/intelligence.supplyframe.com\/supplyframe-announces-exclusive-partnership-with-breadboard-media\/#breadcrumb\"},\"inLanguage\":\"pt-PT\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/intelligence.supplyframe.com\/supplyframe-announces-exclusive-partnership-with-breadboard-media\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/intelligence.supplyframe.com\/supplyframe-announces-exclusive-partnership-with-breadboard-media\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/intelligence.supplyframe.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Supplyframe Announces Exclusive Partnership With Breadboard Media\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/intelligence.supplyframe.com\/#website\",\"url\":\"https:\/\/intelligence.supplyframe.com\/\",\"name\":\"Supplyframe\",\"description\":\"Supply Chain Resources for Electronics Manufacturing Professionals\",\"publisher\":{\"@id\":\"https:\/\/intelligence.supplyframe.com\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/intelligence.supplyframe.com\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-PT\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/intelligence.supplyframe.com\/#organization\",\"name\":\"Supplyframe\",\"url\":\"https:\/\/intelligence.supplyframe.com\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-PT\",\"@id\":\"https:\/\/intelligence.supplyframe.com\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/intelligence.supplyframe.com\/wp-content\/uploads\/2020\/08\/supplyframe-logo.png\",\"contentUrl\":\"https:\/\/intelligence.supplyframe.com\/wp-content\/uploads\/2020\/08\/supplyframe-logo.png\",\"width\":200,\"height\":45,\"caption\":\"Supplyframe\"},\"image\":{\"@id\":\"https:\/\/intelligence.supplyframe.com\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/Supplyframe\",\"https:\/\/x.com\/Supplyframe\",\"https:\/\/www.instagram.com\/supplyframe\/?hl=en\",\"https:\/\/www.linkedin.com\/company\/supplyframe\/\",\"https:\/\/www.youtube.com\/channel\/UCQshZe3jEHdF08FBZuZJKCg\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/intelligence.supplyframe.com\/#\/schema\/person\/9cd6d101a383d3729cd45f2251afe6cf\",\"name\":\"Bradley Ramsey\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-PT\",\"@id\":\"https:\/\/intelligence.supplyframe.com\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/a06d4921bcb265d4b7f3f73d030dc9dba8fc79645a93359c20b8a0ce6c2fdd65?s=96&d=https%3A%2F%2Fintelligence.supplyframe.com%2Fwp-content%2Fuploads%2F2023%2F05%2Flogo-icon-white-1.png&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/a06d4921bcb265d4b7f3f73d030dc9dba8fc79645a93359c20b8a0ce6c2fdd65?s=96&d=https%3A%2F%2Fintelligence.supplyframe.com%2Fwp-content%2Fuploads%2F2023%2F05%2Flogo-icon-white-1.png&r=g\",\"caption\":\"Bradley Ramsey\"},\"url\":\"https:\/\/intelligence.supplyframe.com\/pt\/author\/bradley-ramsey\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Supplyframe Announces Exclusive Partnership With Breadboard Media - Supplyframe","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/intelligence.supplyframe.com\/pt\/supplyframe-announces-exclusive-partnership-with-breadboard-media\/","og_locale":"pt_PT","og_type":"article","og_title":"Supplyframe Announces Exclusive Partnership With Breadboard Media","og_description":"Relationship Scales Content Marketing Effort to Further Strengthen Top-of-Funnel Engagement August 10, 2021 09:00 AM Eastern Daylight Time PASADENA, Calif.–(BUSINESS WIRE)–Robust technical content and effective content marketing continues to be one of the most important marketing capabilities in educating and influencing technology selection by engineers during new design cycles. In its latest effort to help […]","og_url":"https:\/\/intelligence.supplyframe.com\/pt\/supplyframe-announces-exclusive-partnership-with-breadboard-media\/","og_site_name":"Supplyframe","article_publisher":"https:\/\/www.facebook.com\/Supplyframe","article_published_time":"2022-07-14T20:53:43+00:00","article_modified_time":"2022-09-26T10:52:23+00:00","author":"Bradley Ramsey","twitter_card":"summary_large_image","twitter_creator":"@Supplyframe","twitter_site":"@Supplyframe","twitter_misc":{"Escrito por":"Bradley Ramsey","Tempo estimado de leitura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/intelligence.supplyframe.com\/supplyframe-announces-exclusive-partnership-with-breadboard-media\/#article","isPartOf":{"@id":"https:\/\/intelligence.supplyframe.com\/supplyframe-announces-exclusive-partnership-with-breadboard-media\/"},"author":{"name":"Bradley Ramsey","@id":"https:\/\/intelligence.supplyframe.com\/#\/schema\/person\/9cd6d101a383d3729cd45f2251afe6cf"},"headline":"Supplyframe Announces Exclusive Partnership With Breadboard Media","datePublished":"2022-07-14T20:53:43+00:00","dateModified":"2022-09-26T10:52:23+00:00","mainEntityOfPage":{"@id":"https:\/\/intelligence.supplyframe.com\/supplyframe-announces-exclusive-partnership-with-breadboard-media\/"},"wordCount":648,"publisher":{"@id":"https:\/\/intelligence.supplyframe.com\/#organization"},"articleSection":["Press Releases"],"inLanguage":"pt-PT"},{"@type":"WebPage","@id":"https:\/\/intelligence.supplyframe.com\/supplyframe-announces-exclusive-partnership-with-breadboard-media\/","url":"https:\/\/intelligence.supplyframe.com\/supplyframe-announces-exclusive-partnership-with-breadboard-media\/","name":"Supplyframe Announces Exclusive Partnership With Breadboard Media - Supplyframe","isPartOf":{"@id":"https:\/\/intelligence.supplyframe.com\/#website"},"datePublished":"2022-07-14T20:53:43+00:00","dateModified":"2022-09-26T10:52:23+00:00","breadcrumb":{"@id":"https:\/\/intelligence.supplyframe.com\/supplyframe-announces-exclusive-partnership-with-breadboard-media\/#breadcrumb"},"inLanguage":"pt-PT","potentialAction":[{"@type":"ReadAction","target":["https:\/\/intelligence.supplyframe.com\/supplyframe-announces-exclusive-partnership-with-breadboard-media\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/intelligence.supplyframe.com\/supplyframe-announces-exclusive-partnership-with-breadboard-media\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/intelligence.supplyframe.com\/"},{"@type":"ListItem","position":2,"name":"Supplyframe Announces Exclusive Partnership With Breadboard Media"}]},{"@type":"WebSite","@id":"https:\/\/intelligence.supplyframe.com\/#website","url":"https:\/\/intelligence.supplyframe.com\/","name":"Supplyframe","description":"Supply Chain Resources for Electronics Manufacturing Professionals","publisher":{"@id":"https:\/\/intelligence.supplyframe.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/intelligence.supplyframe.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-PT"},{"@type":"Organization","@id":"https:\/\/intelligence.supplyframe.com\/#organization","name":"Supplyframe","url":"https:\/\/intelligence.supplyframe.com\/","logo":{"@type":"ImageObject","inLanguage":"pt-PT","@id":"https:\/\/intelligence.supplyframe.com\/#\/schema\/logo\/image\/","url":"https:\/\/intelligence.supplyframe.com\/wp-content\/uploads\/2020\/08\/supplyframe-logo.png","contentUrl":"https:\/\/intelligence.supplyframe.com\/wp-content\/uploads\/2020\/08\/supplyframe-logo.png","width":200,"height":45,"caption":"Supplyframe"},"image":{"@id":"https:\/\/intelligence.supplyframe.com\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/Supplyframe","https:\/\/x.com\/Supplyframe","https:\/\/www.instagram.com\/supplyframe\/?hl=en","https:\/\/www.linkedin.com\/company\/supplyframe\/","https:\/\/www.youtube.com\/channel\/UCQshZe3jEHdF08FBZuZJKCg"]},{"@type":"Person","@id":"https:\/\/intelligence.supplyframe.com\/#\/schema\/person\/9cd6d101a383d3729cd45f2251afe6cf","name":"Bradley Ramsey","image":{"@type":"ImageObject","inLanguage":"pt-PT","@id":"https:\/\/intelligence.supplyframe.com\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/a06d4921bcb265d4b7f3f73d030dc9dba8fc79645a93359c20b8a0ce6c2fdd65?s=96&d=https%3A%2F%2Fintelligence.supplyframe.com%2Fwp-content%2Fuploads%2F2023%2F05%2Flogo-icon-white-1.png&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/a06d4921bcb265d4b7f3f73d030dc9dba8fc79645a93359c20b8a0ce6c2fdd65?s=96&d=https%3A%2F%2Fintelligence.supplyframe.com%2Fwp-content%2Fuploads%2F2023%2F05%2Flogo-icon-white-1.png&r=g","caption":"Bradley Ramsey"},"url":"https:\/\/intelligence.supplyframe.com\/pt\/author\/bradley-ramsey\/"}]}},"_links":{"self":[{"href":"https:\/\/intelligence.supplyframe.com\/pt\/wp-json\/wp\/v2\/posts\/5031","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/intelligence.supplyframe.com\/pt\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/intelligence.supplyframe.com\/pt\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/intelligence.supplyframe.com\/pt\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/intelligence.supplyframe.com\/pt\/wp-json\/wp\/v2\/comments?post=5031"}],"version-history":[{"count":0,"href":"https:\/\/intelligence.supplyframe.com\/pt\/wp-json\/wp\/v2\/posts\/5031\/revisions"}],"wp:attachment":[{"href":"https:\/\/intelligence.supplyframe.com\/pt\/wp-json\/wp\/v2\/media?parent=5031"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/intelligence.supplyframe.com\/pt\/wp-json\/wp\/v2\/categories?post=5031"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/intelligence.supplyframe.com\/pt\/wp-json\/wp\/v2\/tags?post=5031"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}